About AURA

Our story

AURA began in 2016 as three strategists in a borrowed studio. Today we are a multidisciplinary team building brands across the Gulf, Europe and beyond — still obsessed with the same thing: work that feels inevitable.

Our vision

To make marketing feel like design again — clear, human, and measured in outcomes rather than noise.

The team

L

Lana Aziz

Founder & Strategy

D

Dara Karim

Creative Director

N

Nour Haddad

Head of Media

R

Rêbin Sadiq

Design Lead

Our values

Every deliverable earns its place. If it does not move a number or a feeling, it does not ship.